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Internet Marketing


An effective marketing strategy should consist of creating a dynamic, interpersonal marketing program, which provides open dialogue and user involvement.

As the Internet continues to evolve, it is forcing organizations to redefine their approaches to marketing and communications. With the emergence of tens of millions of websites, and the deflation of the world's business economy, the need to develop marketing strategies that cut to heart has never been greater.

Therefore, an effective marketing strategy should consist of creating a dynamic, interpersonal marketing program, which provides open dialogue and user involvement.

WebmastersNow.com offers the following internet marketing programs to develop strategies that strengthen loyalty and builds trusted relationships between you and your customers:
• eNewsletters • eMail Marketing
• Online Surveys • Marketing Campaigns
• Marketing Campaign Analysis • Press Releases
eNewsletters
Constant Contact Logo eNewsletters are an economical way to keep in contact with your customers and reach potential customers. Electronic newsletters allow you to share industry news, special offers, invites to events and most important contain links to drive traffic back to your website. WebmastersNow will create eye catching eNewsletters that will focus on your brand image and relate to your products and services.

eMail Marketing
E-mail Campaigns will be as vital to your online marketing efforts as your traditional, offline advertising and marketing efforts have been in the past. With email you are able to increase your online awareness, engage in client-building and fundraising, and create those unique conversations with people. E-mail is so convenient and cost-effective that you may be tempted to send dozens of messages to your prospects. A good e-mail campaign strategy, however, should be planned well in advance and be specifically targeted. WebmastersNow works closely with our clients to develop a good email strategy that is targeted and meets industry standards in spam prevention.

Online Surveys
An online survey is a powerful and affordable research tool that provides you with valuable feedback. You can survey your customers on the value of a new product or service. You can find out if people find your website useful and why (or why not). You can discover what and why people buy, and why people don't. Customers do not often view surveys as spam and the majority welcome the opportunity to make their voice heard and a chance to have an impact on a brand. WebmastersNow will create clear and concise online surveys which will allow you to gain valuable information pertinent to the success of your business or organization.

Marketing Campaigns
An effective marketing campaign should consist of creating a dynamic, interpersonal marketing program, which provides open dialogue and user involvement. WebmastersNow strives to develop strategies that strengthen loyalty and builds trusted relationships. These four strategies go into each of our campaigns:
1. Attract new visitors
2. Turn visitors into friends and repeat customers
3. Convert friends into donors and customers
4. Grow visitors into loyal donors and clients

Marketing Campaign Analysis

Google Analytics logo How do you analyze all the reports that are available? WebmastersNow helps you understand the reports provided by Google Analytics and Constant Contact™. What do the numbers mean? How many visits did your website receive? Who read your eNewsletters? We’ll help you uncover what worked and what didn’t for a successful ongoing marketing strategy.

Press Releases
There are three elements that define a good press release: a concise format, relevant content - real news, and timely delivery. When things are happening in your business or organization WebmastersNow is there to write and deliver press releases that are accurate, relevant and delivered to the correct target audience.

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